Solace Branding Co.

Western Soul Denim E-com

Denim designed for comfort, durability, and style on the ranch or in town.

This e-commerce site specializes in jeans for plus size women who live and love the western lifestyle. Designed with the perfect balance of fit, comfort, and durability. Western Soul Denim addresses the common challenge of finding styles that move with you.

This image serves as the hero heading section for the shop page of an e-commerce jeans website. Featuring a striking visual of a woman on horseback, it instantly conveys the brand’s western lifestyle appeal and rugged authenticity.

This homepage section uses a ranching lifestyle image to capture attention and invite visitors into the brand experience. Positioned prominently, it serves as a clear call to action, guiding users toward the next step, exploring the collection and making a purchase.

The color palette uses warm browns, tans, and rust tones that reflect the western theme while keeping the design cohesive. Neutral whites and grays provide balance, and the rust orange accents draw attention to call to action's, without overpowering the product imagery.